Super Liquor - stores, hours, catalogue, sales, specials

About Superliquor

Superliquor is a franchise network with more than 155 shops throughout New Zealand. With origins stretching back to the 1970s, the first Superliquor stores opened in the mid 1980s.

Superliquor sells a wide range of beer, cider, wines, spirits, and RTDs, including all the classic beverages from New Zealand and overseas, as well as local brands and rarer offerings. The business emphasizes three points: “Super Range”, “Super Easy”, and “Super Deals”.

Renowned for its atmosphere and service, Superliquor won the “Best Franchise System – Retail Category” at the Westpac NZ Franchise Awards 2017. It won the Reader’s Digest Quality Services Award – Liquor Outlets in 2016 and came second in 2017.

Visit the Superliquor website at https://www.superliquor.co.nz to browse the product range and catalogue, check the specials this week, look at food and drink recipes, sign up to get fortnightly emails about specials, or to buy a gift card.

Why people like to shop at Superliquor

  • Value: Customers appreciate the good prices at Superliquor and get great deals every week on the specials advertised on its website and its flyer and mailer.
  • Range: Superliquor stocks a huge range of drinks for every occasion and taste, including non-alcohol drinks, as well as snacks.
  • Service: Superliquor prioritizes customer service. Its stores are welcoming, and customers can get help with organizing parties and functions by using Superliquor’s online quote service for drinks and hire equipment.
  • Website: The Superliquor website is a great source of information on prices and specials, and it even has a section with a huge number of illustrated recipes for food and drinks.
  • Competitions: Superliquor stores run competitions often, providing valuable prizes to the lucky winners.
  • Convenience: A Superliquor shop is never far away in New Zealand as there are more than 155 of them throughout the country. The stores are all pleasant to shop in and the staff are friendly and helpful.

Locations and trading hours

Superliquor stores cover the whole of New Zealand, with more than 155 in total, in places like Auckland, Whakatane, Blenheim, Christchurch, Invercargill and almost everywhere in between. Trading hours vary from store to store, so click here to find a store and check its trading hours.