Superliquor is a franchise network with more than 155 shops throughout New Zealand. With origins stretching back to the 1970s, the first Superliquor stores opened in the mid 1980s.
Superliquor sells a wide range of beer, cider, wines, spirits, and RTDs, including all the classic beverages from New Zealand and overseas, as well as local brands and rarer offerings. The business emphasizes three points: “Super Range”, “Super Easy”, and “Super Deals”.
Renowned for its atmosphere and service, Superliquor won the “Best Franchise System – Retail Category” at the Westpac NZ Franchise Awards 2017. It won the Reader’s Digest Quality Services Award – Liquor Outlets in 2016 and came second in 2017.
Visit the Superliquor website at https://www.superliquor.co.nz to browse the product range and catalogue, check the specials this week, look at food and drink recipes, sign up to get fortnightly emails about specials, or to buy a gift card.
Why people like to shop at Superliquor
Locations and trading hours
Superliquor stores cover the whole of New Zealand, with more than 155 in total, in places like Auckland, Whakatane, Blenheim, Christchurch, Invercargill and almost everywhere in between. Trading hours vary from store to store, so click here to find a store and check its trading hours.